The world of alternative investments has witnessed an evolution in recent years due to changing technology, and this has impacted both the role and the daily operations of third-party marketers (TPMs). How can TPMs use technology to their advantage?
Learn why Altana Wealth selected FundPortal to improve their fund marketing and deliver an excellent investor experience.
The reform package approved by the SEC this week mandates increased transparency for investors. How should fund managers share this information, and can this be a competitive advantage for those that get it right?
Gaining momentum; how trust and commitment are key to successful influencer marketing for hedge funds
If authenticity is the key to forming the personal brand, commitment is key to executing the project. How can you gain and maintain momentum in your influencer marketing?
Most hedge funds use the image and reputation of their founders and/or executive team to promote their fund. How can you expand this concept into a true marketing activity?
When we speak to hedge funds, they are often surprised by how quick and lightweight the FundPortal implementation process is. In this blog, we walk through the process and timelines
Email marketing is a core component of the modern fund marketing strategy. But are hedge funds deriving as much value from it as they might?