Adapt or fall behind: the imperative shift in hedge fund fundraising tactics

There are many more routes to market for hedge funds looking to attract investors in 2024/2025. Are you set to take advantage of them?

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Post-event follow-up: realising the full potential of your investment

As fund managers prepare for a busy week of events in Miami, we consider how they can maximise their success.

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How to get the most from your events

Strategies to optimise your experience at upcoming events

As fund managers prepare for a busy week of events in Miami, we consider how they can maximise their success.

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TPMs: three challengers to watch in 2024

There has been a lot of development in the cap intro space in 2023, with new entrants and big developments from incumbents. We look at three challengers to watch in 2024.

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A guide to marketing strategy for asset managers

Fund managers today are faced with a number of new challenges in the market, while investors have the ability to conduct their own data analysis and are seeking better value funds.

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Building a marketing strategy to target different investor types

As the range of investors into hedge funds diversifies, the role of the fund marketer becomes more complex. What matters to different allocators, and how can hedge fund marketers target multiple segments successfully?

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Why do large financial institutions buy software?

It’s easy to assume large financial institutions develop a lot of their own software, but in fact even organisations with hundreds of thousands of employees buy software. Why? Read on.

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Stouff Capital selects Edgefolio to support growth trajectory

Stouff Capital, a Swiss hedge fund, is now live on FundPortal, Edgefolio’s all-in-one fund marketing and investor relations platform for hedge funds. The firm will now benefit from an investor portal and CRM, with mailing tools, fund reporting, and data room – all within a single platform.

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Events and award season is here – are you ready?

September through November is a busy time for a variety of events involving the fund management community. How can hedge funds and third-party marketers get the most from their investment?

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